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Virtual Projection to be shown at JB&A’s Pre-NAB event
April 02, 2025
LAS VEGAS — Christie® is pleased to share that it will showcase its Virtual Projection™ solution at JB&A’s Pre-NAB Technology Event on April 4-5 at The Horseshoe in Las Vegas. The event marks the public debut of this groundbreaking solution.
With Virtual Projection, users can create a virtual production environment faster and at a fraction of the cost of big LED volumes. With technology that includes Christie RGB pure laser and hybrid RGB pure laser and laser phosphor projectors with a Mirage Pro license and Pandoras Box Server, virtual production is accessible, adaptable, and scalable, with superior image fidelity.
“The world of visual effects and production continually evolves – driven by innovative concepts,” says Joseph Conover, live events & production director, Christie. “Christie has addressed the high demands of studios, common pitfalls found within transmedia production, and costly LED stages. We are solving these challenges while returning creativity utilizing the latest Christie projection as a cost-effective solution.”
“With a system design that includes our Mirage Pro enabled projectors, users can create more efficiently and with higher fidelity,” says Chris Barnett, live events & production manager, Christie. “In partnership with companies including KinoFlo, RED Digital, Assimilate, Sim-Plates, and other leading manufacturers, studios, content, and software providers, we’re demonstrating a solution that is redefining the virtual production landscape.”
This cost-effective solution makes high-end production methods accessible to more creators in broadcast, film, and live events and provides them with a flexible solution and returns creative freedom and budget balance to the production process. For large or complex production designs, multi-projection arrays seamlessly align using Mystique™ Pro Venue Edition.
Attendees can learn more about this industry-disrupting solution in hands-on demonstrations at the event and during an expert roundtable on the main stage at 12 p.m. on Saturday, April 5. The roundtable will include Christie’s Chris Barnett, Frieder Hochheim, founder of KinoFlo, Loren Simons, product manager at RED, and Peter Frelick, host of the podcast “Virtually Everything.”
Christie thanks KinoFlo, RED Digital, AJA, Pro-Cyc, JB&A/VizRT, Zeiss, Draper, 4Wall, Assimilate, Sim-Plates, SilverDraft, and Igelkott Studios for their generous contributions to its demonstration.
Christie will also showcase LED, 1DLP laser projection, and content management at the event, and will have spokespeople available to answer any questions.
To learn more about JB&A’s Pre-NAB event, and for complimentary registration, visit https://exertisjam.zohobackstage.com/JBAPre-NABTechnologyEvent2025#/?affl=eventspage
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